Posted on 8 Comments

Too Much and Not Enough

Most of the time, I enjoy writing posts for my site and email subscribers—truly. But sometimes, it feels like just one more thing on a never-ending to-do list. And right now, that list is long.

I take A Wilder View seriously. People signed up to get what I promised: the stories behind the paintings, insight into the business of being a working artist, and honest updates about the ups and downs. I try to deliver on that. But now and then, I wonder if I should skip writing anything at all when the tone isn’t upbeat. Is it better to go quiet for a few weeks—or even months—or to acknowledge the elephant in the room?

Because creating art for a living is still a job. And like anyone with a job, sometimes I get tired of it.

I’ve often thought, wouldn’t it be easier to just go back and get a “real” job? One where I clock in, clock out, and maybe even have weekends. Sure, working for yourself has its rewards, but the hours are brutal. 10-12 hour days, seven days a week, is the norm. If I’m home, I’m working.

Shonna and I haven’t had a real vacation in a few years. She’s working long hours, too, and it’s wearing on both of us. Travel feels more like another chore than a break, especially with everything costing more.

So this year, we’re staying close to home.

But even that’s not as comforting as it used to be. The wildfire threat has been weighing heavy. After Jasper’s nightmare last year, it feels like everyone in our part of Alberta is bracing for our turn. Banff and Canmore have done prescribed burns for years, but now they’re also logging to create larger fire breaks. Nobody’s complaining.

The story now feels like “not if, but when.” From June to September, we’re supposed to be ready to evacuate on short notice. It’s hard to enjoy your home when each sunny day feels like a threat.

Back in June of 2013, we had to evacuate for a flood none of us saw coming. Evacuate from your home once, and you never quite regain the same sense of security, false though it was. They’ve built a lot of flood protection since then, so I wouldn’t complain about a solid month of rain right now.
I’ve been working on a big commission of three cats. It’s going well—I’m finding the personalities—but it’s a slow process. The client has been wonderful and said there’s no rush, but that can be a trap. If someone trusts me with their money and their story, I take that seriously. I tend to put more pressure on myself than anyone else does. And other clients are waiting patiently. 

I sent her these latest pics yesterday morning, something I don’t normally do for commissions. While critique at this stage is often premature, she knows my work and offered some helpful insight into how their personalities differ from each other. Since my work is all about the character, I welcome that sort of thing. I want my clients to love their paintings.

For example, I shared that I intended to make Fable (left) look a little less worried as I develop it, but she told me he actually looks like that, so what I gleaned from reference was accurate. I’m making changes to all three based on her feedback. Then I’ll draw the bodies and start putting them together into a composition.Meanwhile, I haven’t finished a new wildlife piece in a while, and that’s eating at me. The Banff Christmas Market is just five months away. I need new work ready to print, and it’s already June.

Editorial cartooning continues to take more time than I’d like. More energy, too. Keeping up with the news is exhausting and it’s hard to stay creatively engaged when everything feels so heavy. Sometimes I wonder if people subscribed for the fun wildlife stuff and didn’t expect posts like this. But many of you have told me you appreciate the honesty, so here it is:

I’m burnt out. And I don’t know what to do about it.

Like most people, I don’t feel like there’s enough time. I’ve been getting up at 5 a.m. for nearly thirty years. I like working early mornings, and get a lot more done. But  even if I watch a couple hours of TV in the evening, I feel guilty. That voice that says “you should be working” never shuts up.

I shipped a big wholesale order of prints and stickers to the Toronto Zoo on Friday. It’s their largest order yet. My printer in Victoria came through as always, and I spent all day Thursday signing and packaging the order to send it by UPS. I still can’t trust that Canada Post will get stuff delivered while they’re negotiating their labour dispute. Yet another small business uncertainty to navigate.

By all rights, I should have felt great about the order. But honestly? Just relief. One less thing to worry about.

No satisfaction. Just… done.

I’ve also been learning video production. And I’ve made it harder than it needs to be—not because the tools are so complex, but because I’ve convinced myself I have to get it perfect. I’ve got the gear. I’ve recorded a ton of footage. I even wrote the narration. But I’ve stalled on recording it, because I know once I start, I’ll feel like I have to keep it up. And video takes a lot of time.

Still, I know it’s necessary. Video is the only marketing that moves the needle anymore. So I’m trying to get over myself and find a workflow I can manage and replicate.

People sometimes suggest I hire an assistant, virtual or otherwise. But that’s not really a solution for me. I can’t hand off my writing, painting, emails, or videos. I don’t have the extra money to offload the marketing. And managing someone else? That’s more work, not less, at least at the start.

What I really need is to streamline. Figure out what’s essential. Because I can’t keep piling more on top of what I’m already doing.

Where do you get your ideas? As anyone who owns or runs a business knows, most software platforms have gone to subscription model, meaning if you stop paying, you can no longer use it. Not an option for most people, so they can charge whatever they want. In the space of less than two months Microsoft Office 365 (admin), Adobe (design), Quickbooks (accounting), and Google (gmail isn’t free for business) have increased their prices. And the original cartoon idea used the term ‘Subscription model’ but I changed it to ‘death by monthly fees’ because my cartoons run in newspapers, and they sell ‘subscriptions.’ Not the same thing, but people are weird.

Let me be clear—I’m not fishing for sympathy. I’m healthy. The bills get paid. I have meaningful work and people who support me. I know a lot of others are dealing with far heavier loads—health problems, job losses, financial pressure. You never really know what someone else is carrying.

And I know some of you reading this are always working long hours, too, in harder jobs requiring long commutes, with kids and responsibilities that don’t stop. I’m not suggesting I’ve got it worse.

I’m just telling you where I’m at. If my emails are a little less frequent or a bit quieter, it’s not because I’m slacking. It’s because I’m working. I’m doing what I can with the energy I’ve got—and trying to figure out how to do that without burning all the way out.

Thanks for reading. Your support makes more of a difference than you probably realize.

I’m still here, still working, still figuring it out.

Cheers,
Patrick

Posted on 2 Comments

Failure to Launch

With a website and email list, keeping up with regular posts is important, especially when there’s an implied promise to anyone who subscribes.

But what if it’s been weeks, and I haven’t got any new work to share? Or what if I’ve got nothing upbeat and positive to write about? Everybody talks about the value of authenticity, but when you’re struggling with unrealized expectations and unmet goals, is it better to go a month without posting, or do you bare it all and risk the unsubscribes from people who just want to see another funny-looking animal painting?

It’s amazing how often people think art-for-a-living is drawing and colouring all day. I spend more time on business activities surrounding the art than I ever do creating it, as do most creatives I know. Knowing that reality ahead of time is essential if you’re ever considering this profession.

It has become clear that I’ve bitten off more than I can chew this year. I began 2024 with big plans and projects and feel I’ve mostly failed. I work long hours almost every day, but I’m not getting enough done.

The editorial cartoon work can be incredibly frustrating as those deadlines always take priority over the painted work, even though it’s the side of my business with no chance of increasing revenue. Newspapers aren’t about to bounce back.

So the first weekly task, beginning Sunday morning, is to get five syndicated cartoons done before Wednesday for my daily and weekly newspaper clients and one local exclusive cartoon done for Tuesday evening for the Rocky Mountain Outlook. Then, if breaking news doesn’t disrupt the schedule, I can work on administrative work like invoicing, print packaging and shipping, promotional material, writing, and hopefully painting.

I wanted at least two new puzzles for the Banff Christmas Market this year. But because I needed to finish two very involved paintings that still aren’t done, that won’t happen. There’s a long lead time to have them printed and packaged, and I missed that deadline.

Puzzles come with a significant initial expense, and I had to ask myself if I needed to spend more when I already have plenty invested in other stock.

I drove into the city on Sunday morning to drop off a large print and sticker order to the Calgary Zoo. Usually, that’s an opportunity to take reference photos, but with no extra time, I didn’t go beyond the gift shop. After a quick detour to Costco, I was back at my desk drawing cartoons by early afternoon.

Because of the work that goes into selling and marketing my art, with the runup to the Banff Christmas Market, I’m not getting enough painting done, and I don’t know how to solve this problem.

From early November until mid-December, there won’t be any time off. I’ll be at my booth at the Christmas Market from Friday to Sunday every weekend. From Monday to Thursday, I’ll be drawing editorial cartoons, packaging and shipping orders, and the usual admin work, plus the extra with a gift show. That doesn’t leave time for painting.

I’m trying to keep the proper perspective on this. I still have 50 animal paintings available in prints. That’s more than enough for the upcoming market. Though I wanted some paintings in progress finished for this event, I don’t need them. Those I added earlier this year for the Calgary Expo will still be new to people at this venue.

I did two weekends for the first time at the Banff Christmas Market last year. This year, I’m doing four. Unlike at the Calgary Expo, I don’t yet have a following at this event. That means my classic and bestselling paintings are still new to this audience. I will meet plenty of people who have never seen my Smiling Tiger, Otter, Winter Wolf or the grinning gallery of grizzly bears.

I need to retire some paintings in my current catalogue. When you put too many choices in front of people, it gets overwhelming. My printer in Victoria has minimum order requirements, so if I only sell two of an average selling image at Christmas, that costs me more than I made because of how many I had to order.

Art-for-a-living is a business and requires difficult choices. When a painting is no longer popular, it’s time to let it go in favour of testing the waters with new work.

In the past, I’ve put prints in the store as soon as I painted them. In 2025, I will only do print releases twice a year. This will hopefully allow me to get several paintings done, build anticipation, and have a bunch of new releases to promote before the Calgary Expo in the spring and the holiday season in the fall.

It also means I can build new art collections for potential licensing rather than offer new paintings individually. Licensing revenue hasn’t been as reliable as I’d like this year, and it is even down for some clients.

Even with non-exclusive licenses, many companies don’t want to offer the same paintings on the same type of products. So, when images are already spoken for, they’re less likely to attract new clients.

To solicit new contracts, I need to offer them new paintings.

En route to Thanksgiving dinner with family this coming weekend, we’ll detour to Discovery Wildlife Park to drop off a print order, but there won’t be time for a visit there, either. Thankfully, I do have a cabin trip coming up for a weekend break before the holiday frenzy begins.

Then, I’ll get my flu and COVID shots to do my best to stay healthy for the rest of the year. I have a recurring worry that I’ll get sick for one of the market weekends, and my booth will sit empty.

In silver lining news, because of the large print orders I just filled for the Calgary Zoo and Discovery Wildlife Park, and not wanting to leave anything until the last minute, all my prints have arrived for the rest of the year. The online store is fully stocked with prints, stickers and postcard sets. I am still waiting on calendars.

If you haven’t checked out the store for a while, please do, as I’ll retire many of these after they sell at the Banff Christmas Market. Don’t miss out on what might be your favourite. My prints are 11×14, an easy-to-find frame size wherever you buy yours. It’s never too early to start thinking about office gift exchanges or spreading happy animal art around to your friends and family.

As for sharing new work, I won’t promise anything right now for fear I won’t be able to deliver. All I can do is ask for your patience. There’s nobody who wants to see more finished work than me.

Cheers,
Patrick