Category: Business

Posted on by — Leave a comment

You’ll Find Me at The Calgary Expo

As I write this, Calgary Expo 2024 is a little over two weeks away, April 25-28, 2024.

100,000 people attend over four days, one of the biggest events of its kind in North America. It occupies Exhibit Halls B, C, D, E, and F of the BMO Centre, plus an entire floor of The Big Four Building for Artist Alley.

While still a lot of work, I have a decade of experience with this show, so it’s not as stressful as it used to be. Prep starts on the last day of each Expo, putting down a deposit for the next one. More deposits follow throughout the year, hotel booking in December, following the same steps that lead right up to booking my electrical, parking and insurance, which I did just last week.

This weekend, Shonna and I opened up the first metal prints of my latest paintings, and that’s always fun. A painting never feels finished until I see it in print, as that’s when my work looks its best.

I bring hundreds of prints to this event, and they’re all here. I need to sign the latest order of 60 prints and assemble many more this week with backer board, art bios, and sleeves.

Vinyl stickers and postcard sets are ready, but I’m still awaiting a magnet and coaster order. I hope that shows up soon.

Over the next week, I’ll review my booth hardware, check grid walls, lights, tables, backdrops, banners, and the rest of the detailed checklist. Living out of a Calgary hotel for five days, working long late hours, there’s no chance of driving home if I forgot something.

Here’s the map of the BMO Centre and where you will find me this year.
In 2022, my booth location was up in the air until the day of the show, and it was stressful. At first, I didn’t get the type of booth I booked and I needed to address that. Following that, when I got there, one list said I was in one spot and another in a different spot. I couldn’t even unload my car. While I empathized with the organizers’ difficulty trying to please everybody, I still paid a premium for my corner booth, and I had to become the squeaky wheel with emails during the week leading up to the show. I am sure I annoyed the organizers when I became frustrated and could no longer be patient and keep quiet.

Even though that show began rough, it worked out well and was an excellent year for me.

I don’t recall ever having a bad booth placement, but some years have been better than others. As the show evolves each year, the layout often changes. Last year, they assigned my booth outside the main hall, where I’d been since my first year, to an adjacent hall near the Main Stage. I was at first disappointed but decided to make the best of it without complaint.

In yet another example of ‘got what I needed instead of what I wanted,’ last year’s placement turned out to be one of my best. As the Main Stage was a big draw throughout the show every day, there was plenty of traffic. I also heard that the main hall was crowded on Saturday and people needed extra time to get anywhere.

As vendors book for the following year on the show’s last day, I asked the Show Manager if I could request that hall again, and he seemed a little surprised. I explained that it was my best sales ever, and he told me to write down the request on my application and they would do their best. This was the same manager I had a minor conflict with the year before regarding the booth issue, so last year, I made every effort to be as friendly and pleasant as possible in every interaction with him. Had I done any damage to my relationship with the organizers, I wanted to do my part to repair it.

If somebody promises a service or product and fails to deliver on agreements, you should hold them to account and argue for what you paid for. It can quickly become a pattern if you don’t, especially if somebody gets used to your rolling over. But if someone tries to do right by you and correct their errors, that’s all you can ask. We too often fail to realize that everybody’s job is difficult. People make mistakes.

As the show grows closer each year, waiting for my booth placement is a bit of a nail-biter. Some years, it has come only a week before the show. An unexpected placement can mean redesigning the whole booth at the 11th hour.

This weekend, my booth assignment email arrived, and I quickly scanned the attached PDF floor plan. I started at last year’s location and saw that I didn’t get the same spot, which was OK because I knew it was a long shot. But I hoped it would be nearby.

I quickly found my booth number and breathed a sigh of relief. From what I know of this show, this year’s placement looks ideal, even better than last year’s.
Two more aisles of booths are in that hall this year, so it looks like a bigger show. Between the Main Hall and the Main Stage Hall is a corridor through which all traffic comes and goes. My corner booth is at the end of an aisle, within easy view of everyone coming through that corridor. Below was my booth design last year and it worked so well that I will use the same one this year, only reversed, and with a bunch of new artwork, of course.
The organizers are likely pulling their hair out two weeks out, trying to get everything done. No doubt, when they announce booth placements, they receive emails from people who didn’t get what they wanted or those politicking for a last-minute change.

Though we all get too many emails these days, I sent them a quick Thank You. At least they’ll get one that lets them know their efforts are appreciated.

Before I was an exhibitor at the Calgary Expo, I was an enthusiastic attendee. It’s a fun, family-friendly event for all ages and a real circus-like spectacle. I have rarely encountered anyone at this show who wasn’t having a good time or happy to be there. It’s just that kind of vibe and a professional and personal highlight of my year.

Advance tickets are on sale until midnight on April 10th. Hope to see you there.

Cheers,
Patrick

 

 

 

 

Posted on by — 3 Comments

Reflecting and a Raven on White

In the late nineties, I worked different jobs at a hotel in Banff for five or six years, from waterslide attendant and manager to front desk agent, night auditor and accounting clerk.

I used to doodle, sketch, and draw a lot in those days. I wasn’t very good at it, but like with any skill, you don’t produce your best work until you’ve paid for it with years of bad work. It was a hobby that I never thought would become a career.

While at the waterslides, after I’d finished cleaning, the job often meant minding the desk until guests showed up. I might spend hours alone in the slow season, so I would read or draw. The night audit position required a couple of hours running financial reports at the beginning of the shift, then babysitting the front desk all night until the day staff arrived.

More time to draw.

I filled countless sketchbooks during those years, all long ago discarded, recycled or shredded. I’m not a nostalgic person, and I don’t like clutter. Some have suggested I should have kept that stuff because it might have been worth money someday.

Ever seen American Pickers? Those outbuildings full of junk are all about people keeping useless stuff for that very reason. Most of it is worthless.

Proving we never know what we’ve got ’til it’s gone, I took all that creative freedom I now miss for granted. No deadlines, no expectations, and no need for any of that artwork to pay the bills. With no social media or website then, I didn’t have to post any of it.

Art for a living is a double-edged sword. While I certainly prefer it to that waterslide job or working midnight shifts minding a front desk, and working at home alone suits my nature; I no longer draw anything just for fun. If I’ve got time to draw, I spend it on editorial cartoons or whimsical wildlife paintings.

I used to enjoy editorial cartooning, but following politics and the news every day, especially in our increasingly toxic and adversarial culture, it’s just a job, and there’s little joy in it. But I can’t ignore that without cartoon deadlines; I wouldn’t have been as disciplined to draw almost every day for more than twenty years. That constant practice has made me a better artist. How could it not?

The wildlife paintings, however, are the antidote to the negative news cycle. I’d much rather spend every day painting fur and feathers, recording painting videos, or writing, but that’s currently just over half of my artistic income, so I need to devote equal time to the darkness and light.

The financial pressure I assign to my wildlife work often decides which animals I paint. I will avoid certain animals because they’re unlikely to be popular. I must always think about the market potential for anything I paint. Will this or that retail or licensing client be interested, will it be popular at markets, and which products might benefit from this piece?

I’ve only realized in recent years how loud those questions have become. My Otter and Smiling Tiger are two of my bestsellers, but I wasn’t thinking about that when I painted either of them nor could I have predicted their success.

But I’d be lying if I said I wasn’t trying to predict and produce the next bestseller every time I plan a new painting, even knowing it’s impossible. Art isn’t an algorithm. Based on market trends, you can’t accurately predict what will resonate with people. I know because every year, the licensing industry pretends they know what people want and what will sell, and they fail more often than succeed.

Like with political polls or long-range weather forecasts, we pay attention to these poor predictions and then complain about how often they’re wrong. We’re not as bright as we like to pretend.

Several people asked me to paint a sloth a couple of years ago. I kept putting it off because I had no interest. But I finally got tired of hearing it and wondered if I was missing something. So, I put the time in and painted one. It was a worthwhile challenge, and I’m pleased with how it turned out. I learned some things in the process, but it’s not one of my personal favourites. I’ve never felt any connection with sloths. It sells well enough, but it’s not a bestseller.

Over the past year, I’ve received a bizarre number of requests for another animal, at least twice a day at the Banff Christmas markets. It’s another I wouldn’t have chosen, but I started on it this week. With the Calgary Expo on the horizon, it’s the best place to test if requests will result in actual sales, should I manage to do a good job. Rather than tell you what it is, I’ll share it in a couple of weeks.
I’ve always liked ravens, and I talked a bit about that in my last post. Because ravens are popular, this piece was a marketing decision and an animal I wanted to paint. It’s nice when it can be both, but I catch myself asking composition questions while I paint that I never would have when I didn’t do this for a living.

Will no background make the painting more or less popular? Will people want the blues and purples in the feathers to be more or less vibrant? Should I have exaggerated the whimsy more, or did I go too far already?

It also applies to writing posts like this. Am I being too negative? Will this angsty artist crap turn people off? Should I write something peppy and encouraging, even though I feel none of that right now? What do people want to hear?

These questions are pointless, but I find them impossible to ignore.

Eleanor Roosevelt once said, “You wouldn’t worry so much about what others think of you if you realized how seldom they do.”

But because this work is my livelihood, it’s nearly impossible to avoid these thoughts. My time is limited, and spending it on a painting that doesn’t sell well feels like I wasted it on the wrong painting.

Second guessing like that often leads to procrastination and self-doubt. Too long in that headspace, and I’ll ultimately paint nothing because I’m looking for impossible guarantees.

It would be nice to end a post like this with a positive affirmation or some conclusion that hints at some 11th-hour writing wisdom. But I have no clear answer to this flawed perspective. I’m still working on it.

Cheers,
Patrick

Posted on by — 2 Comments

Market Lessons


Sales were good for both Banff Christmas Market weekends, so Iā€™ll book again next year. The weather was great, right up until a sudden snowstorm Sunday evening, just in time for load-out, but thatā€™s life in the Rockies.

When you make art for a living, profitability is the critical metric for an eventā€™s worthiness, but after you achieve the financial goals, there are intangible benefits, too.

At the Calgary Expo earlier this year, a new vendor introduced himself, thanked me for a couple of blog posts Iā€™d written about the Expo, and said it helped him prepare for his first booth. I got plenty of help and advice when in his shoes, so I was pleased to pay it forward.

There are plenty more experienced vendors than I am, but Iā€™ve done enough over the years to understand what works and what doesnā€™t.

Every vendor has something to teach you. From where to find a decent meal in a sea of deep-fried food trucks to when to get there on the last day for a good parking spot for load-out. Those whoā€™ve been there before have the wisdom; most are happy to share it.

Keep good records. I have a detailed sales spreadsheet I update each day of the show, whether home or away. You may only do a particular market once, but if you do well and come back the following year, you wonā€™t be able to remember what you sold, so you wonā€™t know what to bring. Itā€™s not enough that I know the Smiling Tiger or Otter were bestsellers. I need to know how the other 40 images did, too.

Be honest about your costs. You donā€™t make any money until you know what youā€™ve spent.

Because I got to come home each night, the expenses for these recent markets were low, mainly booth cost and insurance. At the Calgary Expo, once I added up booth cost, parking, power, insurance, hotel and meals, I spent $2000 before I sold one print. To make it worth my time, I must make much more there than at the Banff Christmas Market.

Then, every sticker, magnet, coaster, calendar, puzzle, and print has a cost that must be deducted from each sale before I know what I made. And every time somebody pays with a credit card, thereā€™s a fee, too.

Shit happens. On Thursday, as I set up, I dropped the first metal print of my Blizzard Bear painting. Most wouldnā€™t have noticed the corner damage, and it still looked good on display, but a slip of my fingers and the profit from that piece was gone. Thankfully, another vendor, a fan of my work from Expo, was happy to buy it at cost. So, I didnā€™t lose money, and she got a big metal print that wasnā€™t in her budget at full price.Booth location and size might be inaccurate, neighbours may be challenging, organizers could be stressed out, and anything can happen. Roll with it until you canā€™t, and then ask for help.

Help your neighbours. It might be scissors, a hammer, or a band-aid, but somebody always forgets something. I have power at my booth, and occasionally, somebody needs to charge their phone. Keep an eye on a neighbourā€™s booth for a washroom break. Hold the other end of their banner while they hang it up. I get plenty of offers for help and do my best to return in kind. And it helps you make friends, too.

You wonā€™t always connect with the people around you. I remember one Calgary Expo where none of my neighbours were interested in friendly small talk. That makes for a longer market, especially during slow periods.

In Banff, I had two fun neighbours. We were all on the same page with work ethic and professionalism, but I enjoyed their company when there was room for kidding around and chatting. I hope to share space with them again in the future.

Foam floor pads and comfortable shoes. If you do it right, youā€™ll stand long hours for multiple days. Donā€™t make it harder than it needs to be.

Donā€™t complain or talk politics. This past weekend, a woman started going off about world government plots and chem trails in the sky. One minute, we talked about the great weather and beautiful mountains; next, she headed down the conspiracy rabbit hole. I smiled and politely said, ā€œItā€™s a strange world.ā€ After I said it the second time, she seemed to realize I wasnā€™t taking the bait and moved on. Arguing politics and controversial topics with strangers is a waste of life and will do nothing good for your business.

Eat well and often. Pack small healthy items you can eat quickly between customers without stuffing your face: carrot sticks, protein bars, a pre-cut sandwich, and pieces of cheese. Drink water. Setting up and tearing down grid walls and hardware, expect to damage yourself. My hands are wrecked at the end of a show from dry skin, cracked fingertips, and chipped or split fingernails. Bring a first aid kit. Nobody wants blood on their prints or stickers. Bring hand sanitizer and moisturizer.

All these people youā€™re talking to, especially this time of year, several of them are spreading colds or flu they donā€™t even know they have yet. Itā€™s unavoidable, but healthy habits are your best chance of prevention.

Lozenges and breath mints are a must. Youā€™ll have to talk a lot, and foul coffee breath wonā€™t help your sales.

Youā€™re there to sell. One vendor told me about someone at another show complaining that he wasnā€™t making any money. He left his booth often to wander the show. Iā€™ve often seen neighbours spend all their time on their phones, heads down, ignoring people who walk into their booth, failing to engage with potential customers. A vendor next to me at this market, her friends and family hung out at her booth all day long socializing. Customers came and went without a word exchanged.

Respect other vendors. If youā€™re chatting with a neighbour and a customer approaches, leave the conversation. If itā€™s their customer, theyā€™ll appreciate it. If itā€™s your customer, a professional neighbour will understand.

Be positive. Slow times happen, but they can also turn around on a dime. Desperation is contagious, and customers will pick up on it.Iā€™m a pessimist. I donā€™t have a lot of faith in people. It comes from following the news for a living for my editorial cartoons. I work at home and enjoy my solitude. And yet, at markets, I try to be upbeat, smile, happy and joke around. Itā€™s part of the job. Itā€™s not all an act; Iā€™m genuinely pleased to introduce new customers to my art, and many have become friends over the years. Iā€™m always happy to see them again.

You never know who youā€™re talking to. If you make assumptions about people, you might say something that makes you look foolish and miss a valuable opportunity. Many people ask about commissions, and I advertise them in my booth with a large metal print of my Luna painting from last year.

When they ask about pricing, I tend to soften the blow with ā€œitā€™s an investmentā€ before I tell them itā€™s $1900. The sticker shock is evident on most faces, but then I explain the amount of work that goes into each one, the many hours of painting, the back-and-forth photo exchanges and prep before I paint one brushstroke, and that, unlike my other work, there is no market for that piece when finished. Most people understand, but spending that amount on a painting of their dog or cat is not often a priority. I get that. Itā€™s the reason I only get hired to do two or three of these a year.

But I also spoke to a couple this weekend who seemed genuinely interested, sharing photos and asking about timelines, shipping, and specific details. This was after theyā€™d heard the price, which is always a good sign. They wanted it in my whimsical style, and their dog has a great face and character. I want to paint him.  Even if that possible commission never materializes, my next important client or avid collector could be standing in front of me at any time. That Luna painting? Six months after I first spoke with him, he hired me for the piece, and it was one of the best client experiences of my career.

Listen to people. Ask questions. Youā€™ll discover why certain pieces connect with people and how to use that knowledge for future sales. I learn a lot from my customers. Iā€™ll soon start a painting of an animal I wouldnā€™t have considered on my own. It must be trending because at least a dozen people (not kidding) have independently asked for it this year. I donā€™t get it, but Iā€™m going to paint it because Iā€™m clearly missing something.Ask people where theyā€™re from, especially in a tourist town. I met people from all over the world this weekend.

One gentleman said he was from a town in Saskatchewan, and ā€œyou probably donā€™t know it.ā€But I asked, and then told him that Iā€™m the editorial cartoonist for his local paper and have been for years. He and his wife know one of Shonnaā€™s uncles because her large extended family is from the same area.  People like to tell you about themselves, and itā€™s nice to give them the opportunity, not just for the sales, but to connect with another human being, something we all missed more than we realized the last few years.

Celebrate the little things that make it fun. I reluctantly confess I found myself singing along to Christmas carols. It might have involved toe-tapping. Those who know me wellā€¦close your mouths. I know itā€™s shocking that this Grinch found a little holiday spirit. Damn that Mariah Carey!

Plenty of happy dogs (and puppies!) were walking around, and their people were most accommodating with requests to say Hello. It made my weekend.  Want an overdose of pure joy? A Bernese Mountain puppy. Take what you want from my booth; Iā€™m no longer paying attention.

While this advice sounds easy, weā€™re human. People make mistakes. I have complained to a neighbour. Iā€™ve allowed a problem to frustrate me instead of working on it. Iā€™ve talked politics with someone and always wished I hadnā€™t. Iā€™ve failed to ask for or declined help when it was readily available, usually out of stubborn pride. I have seen somebody who could have used my help but didnā€™t offer it because I was busy with my booth.

But making course corrections is easier than people think. Most of the time, itā€™s just a choice.

If you and I have encountered each other at a market or show, whether youā€™re a customer or visitor to my booth or a fellow vendor, I hope it was a good experience. And if so, I hope to see you again down the road. If you have any questions I can answer, post them in the comments. Iā€™ll help if I can.

If you attended this yearā€™s Banff Christmas Market and took some of my whimsical wildlife home with you, thanks for supporting a local artist. I love my work, and I hope you do, too.

Cheers
Patrick

Posted on by — Leave a comment

Paintings, Puzzles and Projects

For quite a few years, I have fallen into a funk as winter rolls around. To take the edge off that, I’ve often painted portraits of movie or TV characters, personal projects for a break from the business stuff.

I’m doing pretty good this year, however, and haven’t felt the need. The weather has stayed mild for longer this fall and I’m still on my bike most days, so I’m sure the exercise and sunshine help.
The last character piece I painted was John Dutton from Yellowstone two years ago. Even though I have a list of people I’d like to paint, it won’t be this season. I’m still motivated to work hard painting whimsical wildlife, so I’ll take it for as long as it lasts.

My latest commission should arrive on my client’s door this week. I have one more Banff Christmas Market this weekend from December 1 to 3. After that, it’ll be daily business stuff, editorial cartoons, and painting until the Calgary Expo in April.

But with more possible projects and ideas than time allows, I’m focusing on three main objectives this winter.

The first is the bear book. I’ve been actively painting new bears and writing content to accompany them. I finally got sick of my excuses and I’m seeing real progress and positive momentum rather than procrastination.

Though bears are my favourite animal to paint, and many people like those images, I have a growing list of critters I want to bring to life. Several of those ideas are ready to start, with composition layouts and reference set to go.

My second objective is attracting new licensing clients, so I’m building a new portfolio of work. Over the past year, I’ve found it incredibly frustrating to turn down new opportunities because some of their products conflicted with existing licenses. Two clients selling the same images on the same products is undesirable. It’s already challenging enough that prints and stickers I sell often compete with my images on other products in the same venue.
I plan to paint at least a half dozen new images I can shop around exclusively for new clients, and some I’ll only offer as prints for now. All eggs in one basket is a bad idea at the best of times, let alone in this down economy.

The third objective is to create new paintings for puzzles. My first step into that world last year was successful, largely thanks to my subscribers embracing and supporting the initial pre-order. That large order and expense earlier this year was nerve-wracking, but as I write this, I only have eight puzzles left featuring the Sea Turtle and the Parrot. I sold the last Otter and Grizzly on Grass puzzles at last week’s Banff Christmas Market, and I’m hoping to sell the rest at the same event later this week.
Though the first puzzles did very well, I won’t print those images again, opting for new ones instead. Some will be more involved pieces featuring multiple animals, which means each painting will take more hours to create than one with a single critter.

The 504-piece option was popular, but several hard-core puzzlers have asked for 1000 pieces. Others have said they find the larger piece count intimidating and undesirable. I could go with half the order of one size and half the other, or a middle option of 672 pieces.

If you’re wondering why the puzzle piece numbers aren’t rounded to 500 or 750, it’s because of the options offered by Puzzles Unlimited. I was pleased with their product and enjoyed working with them, so I’ll go through them again for the next round. The company’s owner recently wrote a very nice artist spotlight piece on my initial puzzles for their website. You can read it here.
I’ll again ask subscribers for their opinions on puzzle images and piece-count options in late January for another pre-order opportunity.

With my daily cartoon deadlines and only so many painting hours in a day, I’ll be very busy trying to meet those three objectives in the coming months. Any new images I paint for puzzle consideration will also work for the new portfolio, as will any bear images I paint for the book. The trick will be maximizing the utility of each image to make the best use of my time.

A saying attributed to Lewis Carroll goes, “If you don’t know where you are going, any road will get you there.”

While I remain open to considering new opportunities and experiences, clear priorities will help me stay focused on where I want my career to go. And as the season grows darker and colder, plenty of work will hopefully keep the winter demons at bay.

Cheers,
Patrick

Posted on by — 4 Comments

The Banff Christmas Market – Part 1

Trade shows and gift markets share similarities, but each is unique. Many vendors travel from one to the next each season. They know each other as coworkers and are on familiar terms with the organizers in different towns and venues. I always learn a lot from talking with these more experienced vendors, and I havenā€™t met one yet who wasnā€™t willing to share helpful information.

Because of my daily editorial cartoon deadlines, I canā€™t be away all the time going from market to market selling my prints, stickers and other licensed products. Thatā€™s not an issue for me, as I donā€™t want a life on the road.

Iā€™m content working at home alone, getting up early each day, drawing cartoons, painting my whimsical wildlife, and doing all the other stuff that supports my self-employed artist lifestyle. But the occasional market weekend is good for me and my business.

As I wrote recently, I applied for the Banff Christmas Market at Warner Stables and was accepted for two of the three weekends. The first was this past weekend; Iā€™ve got another December 1-3. Not having the middle weekend meant tearing everything down Sunday evening so I can set it all up again in two weeks, but itā€™s good experience and an opportunity to tweak my setup. Iā€™m putting a positive spin on it, dammit!

Without boring you with a play-by-play, this first weekend was a good market. The event is well organized, I was happy with my booth placement, and itā€™s a venue with a lot of warm seasonal character. Of the several tents and buildings with vendors, mine was in Evergreen Hall, which is normally a horse barn/stable, so my own lighting was a necessity. Thankfully, I now have a good mix of lights and was able to feature my work well, though I had to add an upright LED lamp to shine on my print flip bins. It was effective.
Youā€™ll have to forgive the blown-out sections of these photos where my phone camera overcompensated for the low light/spotlights.

Though a strong Chinook wind blew through the valley all four days, the weather was ideal for this time of year. I donā€™t miss living in Banff as Canmore is better suited to our lifestyle, but I enjoyed the old neighbourhood scenery for a few days.

The vendors around me were friendly and fun to talk with, and since my booth for the next weekend is right beside the one I just vacated, I look forward to seeing these folks again soon.

The crowd was a good mix of tourists and locals alike, and it was fun introducing them to my funny-looking animals. Quite a few subscribed to A Wilder View, and several others told me they already follow my work and like getting my emails.

Several people recognized the art from other places, having either seen or purchased it from The Calgary Zoo, Discovery Wildlife Park, Stonewaters, Art Country Canada and Branches Marketplace. Others have bought my licensed products elsewhere.

One of the things I love about this valley is how friendly and accommodating it is to dogs. Iā€™m a sucker for a four-legged fuzzy face, and many brought their furry family members with them. I was happy to meet them all, including this wide-eyed pup.
Of course, my whole reason for attending the market was to sell my work, and sales were very good. Over three days, more than 7000 people came through the venue. Though it came and went in waves, it was a steady stream of people, likely because they admit 100 an hour via timed ticket sales. Once youā€™re in, however, you can stay as long as you like.

Every event has hiccups, but the organizers were friendly and approachable and handled any minor issues I encountered or heard about well. Iā€™ll apply for this event again next year and hope to get all three weekends.

For now, Iā€™ve counted and reorganized my stock and hardware, ready to set up again next Thursday for the third and final weekend of the market. I sold out of a couple of prints and one coaster design, but I still have plenty of stock and a large variety of available images. I know Saturday sold out quickly for this past weekend, so if you plan to attend, get your tickets early.

I hope to see you there.

Cheers,
Patrick

Posted on by — Leave a comment

The Banff Christmas Market

This will be my first year as a vendor at the Banff Christmas Market at the Warner Stables, and I’m busy getting everything ready. Shonna and I checked out this event last year, and it quickly became clear it would be a good fit for me and my whimsical wildlife.

When they opened applications in February, I applied for all three weekends. It’s a popular market, and they’re selective, but I’ve been living in this valley for nearly 30 years, over 20 as a cartoonist and whimsical wildlife painter, so I didn’t have to sell the local artist angle. However, that only gets me so far, as this area is filled with skilled and talented creative types.

With only one building offering power for lighting, it limited my placement options. For these reasons, I tempered my expectations but was delighted to be accepted for the first and third weekends. It means tearing my booth down after the first weekend and setting up again two weeks later, but I’m happy to pay my dues this first year and hope for all three weekends next year.
So even though the market is three weekends, the dates you see above, I wonā€™t be there for the middle one.

I keep extensive inventory and sales records for each event, which helps me order for the next time. I did several Mountain Made Markets in Canmore for the past couple of years, which were worth it. Unfortunately, this year, the Town of Canmore limited the indoor space for vendors to the point that it seemed like an afterthought to the outdoor portion of the markets.

As I’ve mentioned before, my commitments to daily editorial cartooning and other work make it not worth investing in a tent and materials for the limited number of outdoor markets I can consider. I would have loved to be a part of an upcoming Mountain Made Market at the Canmore Rec Centre, but it conflicts with one of the Banff Christmas Market weekends.

So far this year, the only show I’ve done has been the Calgary Expo in April. As this upcoming event is new to me, I don’t know what to expect for sales, so I must play the speculation game. I’ve ordered what I think I’ll need, hoping I don’t run out while trying to avoid ordering too much, as the next opportunity to sell the stock won’t be until the Calgary Expo in April. Incidentally, early bird pricing for next year’s Expo is available until November 9th. You can buy those tickets here.

Banff and Canmore are different towns but part of the same Bow Valley community. With just a twenty-minute drive between them, many people live in one town and work in the other, and some city commutes are much longer than that.

It’ll be nice to come home each night rather than stay in a hotel, as I do for the Expo. It also means I can replenish my stock each day rather than stuff a whole three-day weekend’s worth of product into my booth at the beginning. They also have a setup day on Thursday, so there is no early morning time crunch for setup on the first day, and I can take extra time to nitpick the details.

The show has a rustic and cozy Christmas feel, with over 100 vendors. On both weekends, my booth will be in the main stable, Evergreen Hall. They also have the North Pole Pavilion and Candy Cane Lane vendor tents. There are photos with Santa, pony rides, live music, and some outdoor vendors.

You can even enjoy a fireside holiday drink at the Fire Lounge and bar. While it’s hard to find a bad view in Banff, the scenery surrounding Warner Stables is stunning, so here’s hoping for clear skies and pleasant weather.

My assigned space is a little smaller than Expo but larger than what I’ve had at the Canmore Markets. I’ve mapped out my booth setup in advance, but surprises always require on-site adjustments. I’m in a different space for the two weekends, which means some minor layout alterations but nothing complicated. I’m pleased with where they put me for both weekends.

Like Expo, this is a paid admission show, so if you plan on checking it out, you’ll have to buy tickets online in advance and choose an arrival time slot. They admit 100 guests every 20 minutes. Once you’re there, you can stay until closing, of course, but staggering the arrival times helps ensure it doesn’t get overcrowded and maintains a comfortable feel.
I’m looking forward to introducing my work to a new audience, especially since it’s been months since my last event. I’ll have my usual variety of products, including stickers, magnets, coasters, puzzles, and calendars, along with poster, canvas, and metal prints in various sizes, provided everything I’ve ordered arrives on time. Fingers crossed.

For more information, scheduling, and to buy tickets, check out the Banff Christmas Market website. I’ll be there next week from opening on Friday, November 17th to Sunday, November 19th, and again two weeks later from Friday, December 1st to Sunday, December 3rd.

Hope to see you there!

Posted on by — 2 Comments

A Puzzle for Another Day

Self-employed creatives will often use pre-orders to launch new products or ventures. Some will also use services like Kickstarter or Indiegogo to fund them.

Planning a project in this way allows the artist to first determine if there is sufficient interest; if so, a pre-order allows an independent artist to pay for it. They often come with incentives for people to pledge their early support. They get better pricing and bonuses for early adoption in exchange for delayed delivery.

Earlier this year, I surveyed subscribers to A Wilder View on which images theyā€™d like to see on puzzles. The response was excellent, and my first puzzle pre-order sales gave me the capital to produce excellent quality products. Once delivered, the feedback was overwhelmingly positive, and I was pleased with the experience and result.

Last week, I asked a few questions to gauge interest in another pre-order featuring two new designs for 1000-piece puzzles.

I got four comments.

While I appreciated that handful of answers, it wasnā€™t the response I had hoped for, though it certainly delivered the necessary information. The paintings I chose for the next puzzles either arenā€™t what people want, or this is the wrong time to launch this project.

Carrying inventory of any kind requires an initial expense. Prints, stickers, magnets, and coasters are worth the investment because theyā€™re proven sellers. But some products, like puzzles, require a much more substantial cash outlay to produce them. Iā€™m hobbled by a significant minimum order from the puzzle manufacturer, so without enough initial interest, theyā€™ll sit on a shelf for months, waiting for the next opportunity to sell them. And that money would be better saved or spent on other products.

So, Iā€™m not going to produce any new puzzles this year. Instead, I will play the long game and submit the images to puzzle companies for their consideration or try again for a pre-order early in the new year.

I donā€™t consider this a setback, simply an idea that didnā€™t pan out right now. There have been several in my long career as a self-employed artist, and no doubt more to come. Trying it out is the only way to know if something will work.

If it doesnā€™t, you just try something else.In the meantime, I have updated my store with 41 available prints, 11 high-quality vinyl stickers and some of those original puzzle designs, but not many. While I may produce the same puzzle designs again, it wonā€™t be this year. Only a limited quantity remains, so if youā€™re after a 504-piece puzzle of the Sea Turtle, Grizzly on Grass, Parrot or Otter, donā€™t miss out before theyā€™re gone.

The shipping cost is the same whether you buy one or several of the prints or puzzles. Stickers are free shipping in Canada. And as a bonus, every order in the store over $80 qualifies for free shipping in Canada.

Iā€™ll have another fully rendered new painting to share with you soon, but while you wait, hereā€™s another recent piece I drew for the bear book.

Cheers,
Patrick

Posted on by — Leave a comment

Bearing the Elements: Navigating the Wilds of an Art Career

Here’s a time lapse drawing video of my little friend Berkley when she was a cub. You may listen to the voice-over or read it below.

Most artists will experience an inspirational drought where the creative well appears to have dried up, often several times in a career. Get to the bottom and start digging, you may only find more dry dirt.

That’s some scary shit, especially when hauling that water is how you make your living.

The pandemic was a wake-up call for many. Some changed careers because they had to. Others considered returning to their pre-lockdown jobs and realized they’d rather be unemployed.

We were all confronted with hard questions.

One I keep returning to is, “What do I want?”

The easy answer is often ‘more money’ as many imagine that would solve our problems. I don’t want a sports car, a big truck, or a huge house. I’m not a ‘buy more stuff’ guy. More money means safety and security, not having to fret about the finances, now or in my senior years.

Retirement doesn’t appeal to me. To keep my existential angst at bay, I need to have something to do. Idle time is not my friend. Barring any injury, illness or a cognitive decline, a prospect that honestly scares the hell out of me, I plan to work for the next twenty-five-plus years.

But what work do I want to do?

Parents used to tell their children to get an education and have something to fall back on, but those safety jobs have become rare. The days of thirty or forty years with a company followed by a healthy pension are long gone. We read daily about massive layoffs from corporations with names that used to be synonymous with stability.

That’s one reason I opted to sail my own ship rather than shovel coal on a larger vessel where the captain can throw you overboard on a whim, most likely into shark-infested waters during a hurricane.

But even working for yourself, you must still answer to customers. The art you want to create and the art your clients want you to create are often two different things.

At my market or gift show booth, people often ask for their favourite animal. Do you have an iguana, a hedgehog, or a kangaroo? If I don’t, I’ll add it to the list and might eventually paint it. If they follow my work, they might even still be around when I complete it. It could become a bestseller but likely won’t because most people want popular animals like lions, tigers, bears, and wolves.

At one event earlier this year, somebody asked if I had a sloth. I had just painted one, so I plucked it from the bin, put it in her hands and proudly said, “Why yes, I do.”

The woman looked at it briefly, put it back in the bin and started flipping through the others, asking, “Do you have a platypus?”

I wished I had so that I could find out what she’d ask for next. When I said I didn’t, she said, “Oh, too bad, I would have bought one,” and she walked away.

This is often what it’s like working for clients.
Several licensing companies rent the rights to put my work on their products. Occasionally, one will ask for a painting of a specific animal. If I can, I’ll try to accommodate the request. But without fail, as soon as I do, the client has a list of other images they want me to create.

Suddenly, licensing my catalogue has turned into their ordering custom pieces, but without commission rates or guarantees that the time spent will generate revenue. It’s somebody else gambling with my money or, more importantly, my limited time.

I recently negotiated with a puzzle company to create a few designs for them. The first was a detailed painting of three giraffes. It was my idea, but one they approved. Shortly after I finished it, the owner told me they couldn’t add any new artists this year due to unforeseen circumstances. No big surprise in this economy.

I’m disappointed but have no hard feelings because I got some valuable experienced advice about what makes a good puzzle, and I stretched my skills to create something new. And I’m also happy with the finished piece. Once I complete a couple more puzzle-minded pieces, I’ll be shopping that first painting and new designs to other puzzle companies. Failing that, I’ll produce my own.
When companies are your clients, your needs are not their needs. If your art resonates with their customers, then it’s mutually beneficial. But the moment it doesn’t, you’re yesterday’s news. They’ll work with the artist who makes them the most money. They’re in business to promote their company, not your work.

On the reverse of all my prints, there is an artist bio. The last line invites people to subscribe to A Wilder View on my website, a regular email where I share news, paintings, and the stories behind them. One retailer will only sell my prints if I remove that line from the bio, as they don’t want their customers going to my website.

I’ve had a website for over two decades, and I’m easy to find, so I’m not concerned. But I am reminded of my value every time I prepare to deliver new prints because I must slice off that last line from each bio before sticking it to the backer board.

I recently severed ties with an art licensing agency that kept asking me to create new work to follow whatever trend was popular this quarter, whether it was the type of work I did or not. It wasn’t personal; they wanted all their artists to do the same thing.

If you’re a graphic designer or illustrator, following trends is often part of the job and what you signed up for. But if you’ve found that rare jewel of an established niche as I have, changing what you do every few months because somebody read a post on Facebook that robot plumbers wearing figure skates are in this year, you might as well be panhandling. The artist takes all the risk, creating new work in the faint hope the licensing agency might find a buyer for it. If they don’t, too bad.

If you won’t do it, they can find thousands of young desperate artists who will.

That’s no way to sustain a career. Nobody wins a race to the bottom.
Customer service, professional behaviour and sound business practices are essential, as is compromise and accommodating your clients’ needs and wishes. People pay you to supply what they need, and delivering that often builds lasting relationships beneficial to both parties. All boats rise with the tide. Fail to realize these things, and you’ll soon be out of business.

But if you don’t write your own story, you’re just a bit player in somebody else’s. When you spend all your creative energy trying to please your clients and customers at the expense of the things that made you want to be an artist in the first place, you become bitter and resentful.

At least I have. But I’m working through it by redefining my boundaries in work and life.

An old maxim cautions, “Don’t kill yourself working for an employer that would advertise your job before anybody sees your obituary.”

If I suddenly dropped dead, my licensing clients would (hopefully) send my royalties as usual and negotiate any future licensing with my wife. Everybody else would move on.

Newspapers continue to struggle, and the question of how long I’ll be an editorial cartoonist has been front and center for over a decade.

These are things I canā€™t control.

So I ask again, “What do I want?”
I enjoy creating my animal art, but lately, whenever I go to paint something, I think, “Will this animal be popular? Have I painted too many of these? Not enough? Will this make me any money?”

Every art decision has become about revenue. And when money is the prime motivator, the creative light dims. That leads to burnout and no joy left in the work. When the economy is down, costs are up, interest rates rising, and companies are laying people off, it’s hard to invest time in projects that might bear fruit later when other short-term work is more likely to generate income now.

Payments from clients and licensing companies are taking increasingly longer to reach my mailbox, despite their tight deadlines and demands for quick delivery.

Below the surface of every current piece of art is an undercurrent of desperation. Doom and gloom valley is not the preferred habitat for happy-looking animals.

Picasso said, “Inspiration exists, but it has to find you working.”

But then he also said, “The people who make art their business are mostly imposters.”

I’m gonna focus on the first quote and conveniently ignore the second one.
So while I’m trying to answer the question of what I want to do, I’m working on my art book about bears. Not promising to work on it like I’ve been doing for more than six years, but working on it, as I’m well and truly sick and tired of my own procrastination and bullshit excuses.

A very patient publisher recently told me to write the kind of art book I like to buy and read. The art books I like have smaller drawings, sketches, and unfinished pieces among the fully rendered paintings.

So, I’ve been alternating between writing the bear stories and drawing accent pieces like the ones you see here. I enjoy drawing them and expect one or two will inspire future paintings, as sketches often do.

While working on these images, I realized that whenever I’m lost and trying to navigate this ridiculous profession of art for a living, I always seem to come back to bears.

____

Posted on by — Leave a comment

That’s a Wrap for Expo ’23

It’s been a busy week of post-show inventory, filling custom orders, drawing editorial cartoons and stowing my stock and booth hardware, but that’s normal after my biggest event of the year.

The Calgary Expo was phenomenal! Despite one OCD episode that kept me up late Thursday night worrying about something in my booth, it was an almost perfect event. Perhaps it’s plenty of experience or a recent shift in my overall perspective, but compared to other years, the stress I usually feel around the prep and execution of this event was dramatically reduced. Hard work and long days on my feet, but nothing I couldn’t handle. I was excited to be there.

It’s impossible to describe Expo to somebody. Some might dismiss it as a large gathering of nerds dressing up in costumes and geeking out over comics, movies and gaming. Of course, that’s a big part of it, but it’s so much more. People of all ages, ethnicities, economic backgrounds, education levels, colours, shapes and sizes fill this event. Couples and families come to this show together, and I don’t know who’s having more fun, the parents or the kids. Big bikers to little old ladies, a world of diversity visited my booth this weekend.

You want inclusive? That’s Expo.

Best of all, everybody was there to have a good time. It’s simply a great vibe. And that’s coming from a guy who generally avoids more than two people at a time.

It still pushes the childhood buttons when a fully functional R2-D2 glides by my booth. With a rotating head, lights, whistles and sound effects, panels that open and close, and full mobility, it looks and behaves like the real thing. I even know the guy who manufactured it; I used to work for him years ago in Canmore. So I know he’s running it by remote control from about ten feet away, that it’s all mechanical gears, parts, and wires. But the illusion that it’s the beloved movie character is strong.

May the 4th be with you. šŸ˜‰

The Calgary Expo is an escape from the world, just like a carnival or a trip to Disneyland. It must be experienced.

On Saturday evening, having texted back and forth each day, my buddy Darrel sent me this text.

All the time! It’s overwhelming sometimes.

A big burly intimidating guy excitedly told me he was thrilled to finally meet me as he and his wife have bought several of my prints at the Calgary Zoo, and they love the art. I don’t even know what to do with that, mainly because it happens a lot at this event. It’s incredibly flattering and validating. That my menagerie of funny-looking animals connects with so many different people is a wonder, a gift for which I’m incredibly grateful.

One young woman came by the booth and showed me a screenshot on her phone from a recent issue of A Wilder View. Her mother is a subscriber and wanted her to buy the Bugle Boy print.
Several folks stopped by to tell me that their friend or family member couldn’t make it to Expo this year, but they wanted them to say Hello for them.

Connecting with people through my silly little animal paintings is a feeling I can’t quantify.

Working at home alone all day and spending too much time in the darker corners of my head, I don’t get much feedback that my work means anything to anyone. The Calgary Expo is like an overwhelming overcorrection. I’d love to bottle the energy I get from this event and save it for, oh, I don’t know, a bitter cold snap in deepest darkest January.

Other gift shows give me some feedback and reward for the long days painting skin texture on a bear’s nose or feathers on an eagle, but not like Expo.

Each year, more and more people tell me they discover my work in places I’ve never been, primarily because of licensing. I often see someone trying to make the connection that they’re talking to the person who painted the Otter on their Pacific Music & Art coffee mug they bought in Nanaimo.
People walk by the booth, their eyes scan the art walls, and they smile. Then they nudge whoever they’re with and point, and the smile infects that person, too. I’ve talked about this before, but it’s like a drug. I can’t get enough of it.

I recognized plenty of people, but if I didn’t know their names, I apologized and asked. Of course, they were OK with my not remembering, but I’m not. These people spend their money on my work year after year; I’d like to greet each of them by name to show my appreciation for their support.

Each day, I thought I must have seen most of the familiar faces, subscribers, and collectors by now, but another steady stream of welcome reunions kept coming right up until the end of the day on Sunday. I even got an unexpected welcome visit from a good photographer friend from my NAPP and Photoshop World days. Gudrun managed to time it for a slow spell on Sunday afternoon, so we had a nice catchup.

I am fortunate to have super collectors of my work. I’ve talked about them before, and you know who you are. I can’t adequately express my appreciation that you keep coming back each year for more, especially since you introduce others to my work, too.

While I sell a little of everything, some bestsellers consistently do well at Expo, like Smiling Tiger, Otter, Sire, Sea Turtle and Grizzly on Grass. Some new ones like Snow Queen, Sloth and Grump also did well. I sold out of several prints, so some still haven’t made it into the store. I’ll get those stocked as soon as I can.

The big surprise, however, was the Tarantula. I sold six of them before Saturday. Who knew?
And, of course, it wouldn’t be Expo without a well-meaning follower reminding me that I am long overdue on my promise of a book. Imposter syndrome, perfectionism, I don’t know what my problem is there. My failure to launch bothers me more than anybody else. But the push is well deserved, Kim! Thank you for that.

Regular readers know how much I love movies. While I’ve encountered many celebrities over the years, especially at this event, I don’t get star-struck. I could see quite a few guests on the main stage from my booth over the weekend, but it was a bit weird Sunday morning when actor Danny Trejo walked into my booth. He said, “These are cool,” and flipped through some prints.

As he was attracting attention and his handlers looked like they wanted him to keep moving, he said something like, “I might come back,” and gave me a fist bump. I wasn’t about to bother him for a photo, but I thanked him for coming to Calgary. I knew I wouldn’t see him again, as he had a busy day ahead of him, but it was a fun encounter.

Anything can happen at Expo.

Here’s a cartoon I drew that appeared in The Calgary Herald last Tuesday. Nobody comes to this event to talk politics.

The weather was perfect, a real gift after a late start to spring. Expo had a capacity crowd of 100,000 people over four days. Sixteen thousand attended the Parade of Wonders in downtown Calgary on Friday! I’ve never seen it so busy in my eight years as a vendor. While attendees took a long time to get anywhere, I was happy to remain in my booth and watch it all go by. The only downside is that I never get over to Artist Alley to check out all the incredible creations, but I’m there to work. Can’t do it all.

I brought a cooler and healthy food from home to make my lunches each morning at the hotel. Trying to survive five days on deep-fried carnival food is a bad idea, and it’s unlikely I could have made it to those vendors even if I wanted to. I was sore and tired when I got home, as I barely sat down while in my booth, and those were very long days. My throat is still a little raw from so much conversation, but I feel really good. I couldn’t have asked for a better show.

Best of all, the creative tank has been refilled. This is like coming home from Photoshop World years ago, where I feel inspired and want to work. The only frustrating part of this week is that I haven’t yet had time to return to my current giraffe paintingā€”hopefully, tomorrow.

To everyone who contributed to this being my best year of sales to date, those who told me how much they like seeing A Wilder View in their inbox, and everyone who stopped by to visit and reconnect, THANK YOU! Painting these funny-looking animals wouldn’t be as much fun without you. And to all of you new subscribers, thanks for being here. I hope you find it worth your while.

I’ve already booked for next year and was so pleased with my new location that I requested the same booth. Hopefully, they can accommodate, but floor plans change, so I’ll take what I get and hope for the best.

It was undoubtedly a winning strategy this year.

Posted on by — 2 Comments

New Prints and Final Prep

Despite a few last-minute details, Iā€™ve finished most of my prep for the Calgary Expo, including some stranger preparations most people donā€™t think about, like spraying my tablecloths and grid wall fabric with a fresh treatment of fire retardant. Itā€™s like any other kind of insurance or safety requirement; it seems unnecessary until somebody checks or something bad happens.
They forewarn vendors about the regulations and that the Fire Marshal is on scene at this event, so better safe than sorry. Last year they stopped at my booth and asked if my lights were halogen. Thankfully, I was using LED bulbs.

At several shows, Iā€™ve often heard some vendors express relief at getting just enough sales to cover their booth cost. But thatā€™s only a small part of the expense of an event like this.

The Calgary Expo sees 90,000 people over four days; itā€™s a big show with over 800 exhibitors. My corner retail booth costs over $1200. Electrical power is $135.00, parking for five days is $66, and my hotel for four nights is over $600.00.

Liability and booth insurance for this one event is $88. I write my mileage off over the year, so I donā€™t consider gas in my show expenses, but depending on whether you bring your food or eat at restaurants, that can add up.

My equipment and display hardware are multiple-year expenses, so I donā€™t calculate that per show. But even before I stock the booth with stickers, magnets, coasters, prints, puzzles, aluminum, canvas and metal prints, my corner retail booth in the Exhibition Hall at the Calgary Expo costs over $2100. I donā€™t make any money at this show until Iā€™ve sold that much.

Even then, every item I sell has a cost. Professional printing, cellophane sleeves, backer boards, artist bios and shipping are deducted from each print sale before there is a profitā€”the same for other products.

But a show like this one is well worth the investment.

ā€œWhatā€™s new this year?ā€ is something I hear a lot at Expo.

Iā€™m always painting new images, so I invite people to scan the walls and flip through the bins because thatā€™s the best way to discover the latest pieces, and sometimes theyā€™ll find one they didnā€™t see last time.

But with quite a few new poster prints this year, here they are. Theyā€™re each hand-signed, and 11ā€X14ā€ which includes the white border. Itā€™s an easy to find size at most stores that sell frames. The title, website and signature stamp are not on the actual print.  The following paintings were not available at last yearā€™s Expo.


While the Tarantula and Angry Bear might not appeal to everybody, I ordered those prints specifically for this event. If thereā€™s an audience for these paintings, it will be at The Calgary Expo. Iā€™m looking forward to the reaction, as I like both pieces.
For many of my paintings, it takes some settling time after I complete them before I know if I really like them. Of these most recent paintings, I realized that Bugle Boy, my painting of a bull elk, might be a personal favourite. I donā€™t know if itā€™s the texture I painted in his rack, the personality or the colour, but I loved seeing this piece in print, and I hadnā€™t expected that.

Itā€™ll be interesting to see if it resonates with anybody else.

Iā€™ve only got a few canvas prints this year, but a couple of dozen matte metal in 12ā€X16ā€ and 18ā€X24ā€. Because I already had a nice selection of those in my inventory, I only ordered five new ones on 12ā€X16ā€ metal. I can, however, custom order any of my paintings on metal or canvas at any time, in a variety of sizes.

Iā€™m a much better painter than photographer, so the print colour, clarity and detail are always much better in person than in photos. Here are the new 12″X16″ metal prints, ready to hang.
Many people buy four-day passes for this show, but others come for only one day. Saturday is the leader when it comes to crowd volume and sales. All four days are usually good, but Iā€™m trying out some daily specials for the other three this year.

DAILY SPECIALS
Thursday:  A free high-quality vinyl sticker with every print purchase.
Friday:  $20 OFF any matte metal or canvas print.
Sunday:  A free gift with purchase of $25 or more.

Of course, if youā€™re a repeat customer, you can mention any of these specials on any day of the show, and Iā€™ll happily reward your loyalty.

If youā€™ve been in my booth before, thereā€™s an excellent chance Iā€™ll remember you. Iā€™m great with faces but not so much with names. So please stop by and say Hello, and (re)introduce yourself, especially if youā€™re a subscriber to A Wilder View and weā€™ve never met. I always love to say Thank You in person.

Cheers,
Patrick